Campaign for Studer Group, a company that works with healthcare organizations to help them achieve and sustain exceptional improvement in clinical outcomes and financial results. Using a key component from the Studer Group logo, an upward pointing arrow, the idea of transforming an organization from the inside out was applied through a new visual articulation and messaging strategy for the brand.
Client: Studer Group. Agency: RBMM/The Richards Group.
An image library of client and Studer Group team member portraits and support images were paired with testimonial statements for advertising and marketing.